When advertising in book direct groups, don't waste any opportunity to raise brand awareness and tout Houfy's benefits! Include a "Houfy message" at the beginning of your posts, conveying Houfy is a book direct marketplace, as well as a place to book your own property.
Try not to think of book direct groups as only a place to sell your available dates–think of them as opportunities to get other owners to list, and build brand recognition for Houfy. Any owner adding their inventory helps you. And any property booked on Houfy helps you.
When describing your property, don't just quietly link to your Houfy listing and say "book us direct." Notice below how each template clearly communicates a "Houfy message," letting other owners and travelers know Houfy is free of commissions and service fees. And a marketplace to find other properties as well.
Feel free to substitute your own property listing and use any of the templates below. Rotate them around.
Below are all Houfy-Friendly groups where you can post the above templates.
Facebook Book Direct Groups
U.S. facebook/Travel Groups
Facebook Groups Outside of U.S.
Add Your Place to Houfy
Create your listing, promote and connect with guests directly.
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Love these ideas Bridget!