Houfy Branding Assets
Logos, guidelines, and marketing materials to help you market your listings with consistent, professional Houfy branding.
Logo Kit
.zip · SVG + PNGThe Houfy logo is available in seven colors. Please do not use any other colors for the wordmark.
Brand Guidelines
.zipWe recommend that our hosts and partners use our logo on their websites and printed materials, following our brand guidelines.
Logo Variations
Multiple formats and color schemes for every use case.
Usage Instructions
Comprehensive guidance and best practices in one PDF.
Marketing Materials
Ready-to-use templates for digital and print media.
Color Palette
Seven official colors. Please don't use colors outside this palette.
Houfy Blue
Primary brand color
Pink
CTAs & key actions
Yellow
Accents & highlights
Navy
Headlines & depth
Green
Supporting accents
Black & White
Text, contrast & backgrounds
Why Use Official Houfy Branding?
Our comprehensive branding package provides everything you need to represent Houfy professionally and consistently across all your marketing efforts.
Professional Consistency
Maintain a cohesive brand image across all your marketing materials and platforms.
Build Trust
Professional branding helps establish credibility with potential guests and partners.
Save Time
Ready-to-use assets eliminate the need to create materials from scratch.
Brand Protection
Proper usage guidelines ensure your brand is represented correctly everywhere.
Brand Usage Guidelines
Follow these guidelines to ensure consistent and professional representation of the Houfy brand across all your materials and platforms.
Do's
Use official logo files
Always use the provided logo files without modification
Maintain clear space
Keep minimum clear space equal to the height of the 'h' in houfy
Use approved colors
Stick to the official color palette for brand consistency
Scale proportionally
Always maintain the logo's aspect ratio when resizing
Use high-resolution files
Use vector formats (SVG) when possible for crisp display
Follow typography guidelines
Use recommended fonts for supporting text and materials
Don'ts
Don't modify the logo
Never alter, stretch, or change any part of the logo
Don't use unauthorized colors
Avoid using colors outside the official palette, especially orange
Don't place on busy backgrounds
Ensure sufficient contrast and avoid cluttered backgrounds
Don't rotate or skew
Keep the logo in its original orientation and proportions
Don't use low-resolution files
Avoid pixelated or blurry logo reproductions
Don't add effects
No drop shadows, outlines, or other visual effects
Minimum Size Requirements
Ensure the logo remains legible and impactful by following these minimum size guidelines.
| Format | Minimum Size | Recommended | Notes |
|---|---|---|---|
| Digital/Web | 120px wide | 200px wide | For optimal clarity on screens |
| 1 inch wide | 2 inches wide | At 300 DPI resolution | |
| Large Format | 6 inches wide | 12+ inches wide | For banners and signage |
Clear Space Requirements
Maintain adequate clear space around the logo to ensure it stands out and remains impactful.
Clear Space Rule
The minimum clear space around the Houfy logo should be equal to the height of the letter 'h' in the wordmark. This ensures the logo has breathing room and maintains its visual impact.
This clear space is the absolute minimum. When possible, provide even more space around the logo for maximum impact and professionalism.
Dashed line represents minimum clear space
Complete Brand Guidelines
Detailed instructions, examples, and best practices for using Houfy branding materials.
Download GuidelinesDownload Brand Guidelines PDF