When advertising in book direct groups, don't waste any opportunity to raise brand awareness and tout Houfy's benefits! Include a "Houfy message" at the beginning of your posts, conveying Houfy is a book direct marketplace, as well as a place to book your own property.

Try not to think of book direct groups as only a place to sell your available dates–think of them as opportunities to get other owners to list, and build brand recognition for Houfy. Any owner adding their inventory helps you. And any property booked on Houfy helps you.

When describing your property, don't just quietly link to your Houfy listing and say "book us direct." Notice below how each template clearly communicates a "Houfy message," letting other owners and travelers know Houfy is free of commissions and service fees. And a marketplace to find other properties as well.

Feel free to substitute your own property listing and use any of the templates below. Rotate them around.

Templates for Yard Sale/Book Direct Group Posts
Templates for Yard Sale/Book Direct Group Posts
Templates for Yard Sale/Book Direct Group Posts
Templates for Yard Sale/Book Direct Group Posts
Templates for Yard Sale/Book Direct Group Posts
Templates for Yard Sale/Book Direct Group Posts


Templates for Yard Sale/Book Direct Group Posts
Tips for Joining Yard Sale Groups
One of the simplest ways to raise brand awareness for Houfy is through facebook yard sale groups. All sorts of people participate in these online groups, including Airbnb hosts who are seeking alternatives. Yard Sale groups provide a broad platform to get many eyeballs on the Houfy brand.
Below are all Houfy-Friendly groups where you can post the above templates.
Facebook Book Direct Groups
Templates for Yard Sale/Book Direct Group Posts
SHARE - SHARE - SHARE To Face Book Vacation Rental Sites
Generosity - nothing can be more rewarding than giving a gift or a helping hand. Some Houfy members have started to Share other member properties to Face Book sites. Think of the potential about this.
U.S. facebook/Travel Groups
Facebook Groups Outside of U.S.


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Love these ideas Bridget!

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4 years ago
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