Editorial: My Jerry McGuire Moment - VRM Intel
Predicting the future for vacation rentals.
My comment for the Author Amy Hinote of VRMIntel article.
Awesome rant!!!! (Her word not mine. :-)
You are so right about travelers bypassing the OTA services as they are increasingly becoming aware of the #BookDirect benefits, most of all foregoing the OTA "hand of greed" valueless service fees.
The market top of funnel will soon be cracked wide open by new fee-free listing and market place sites with direct access to owners & PMs, without any extra site fees levied on the traveler.